SEO is becoming more and more a part of people’s vocabulary. As an SEO in Manchester I find that explaining what I do for a living isn’t the easiest thing to do. Think about if your in a pub with someone who know nothing about online marketing what do you describe your job as?
I get website’s to the top of Google?
I help companies advertise online?
I specialize in online marketing? (What’s online marketing?)
So if your new to SEO and online marketing as a whole here are some resources which should help you to understand the industry a little better.
Google’s Information
How Search Works
How Search Ads work
Other Resources:
- en.wikipedia.org/wiki/Search_engine_optimization
- http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291
- http://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en//webmasters/docs/search-engine-optimization-starter-guide.pdf
- http://guides.seomoz.org/beginners-guide-to-search-engine-optimization
There’s loads of other sources out there, but these are some real good insights into explaining some of the real basics of SEO.