As we complete more and more Insights reports we see very weird influential links within some specific industries.
So why do we see non-relevant links within some industries?
There are large number of reasons why this appears. Here are a few examples of different scenario that we see.
1. Sabotage – On the odd occasion we do come across adult themed websites that have influence within the industry. There is no normal reason why you would chase a link from the adult industry if you are not related to this industry. This suggests that the links have been gained to possibly sabotage a specific website.
2. Irrelevant Links – Regularly we see irrelevant links within an industry. This shows that there is a high percentage of poor links within the industry. Thus showing a room for improvement or highlighting that relevant links will generate a huge boost to a website.
3. SEO Attacked – This is where we see bad bad links within the industry that are SEO company controlled link farms. Overall this shows that some SEO companies are ruining an industry.
Overall
The irrelevant links that we see in most industries show that there is so much room for improvement within any industry. This really shows that within any industry we can achieve great SERP results.