Google Ads PPC Cheshire
Pay Per Click Management Agency
Our PPC Cheshire pay per click campaigns will drive traffic & sales to your website.
Pay Per Click (PPC) Agency based in Cheshire
We have a team of specialists who can deliver an effective and financially viable PPC campaign for your business. We plan, set up and optimise so that you get the best results from our campaigns no matter what budget or scale is required! We know how important it is to be able show off all those beautiful products but sometimes visitors won’t come back if their initial search didn’t bring any success in converting them into customers.
Our team of highly experienced specialists will help make sure that every pound spent online results in an increase traffic and revenue via targeted keywords tailored specifically towards what is most beneficial for businesses like yours – without sacrificing quality!
The only thing more impressive than our incredible marketing campaigns are the results you can get for your business. You won’t find another company who will work as hard or offer such a clear return on investment with value in both senses of those words – financially and emotionally!
HELPING BUSINESS GAIN TRAFFIC
Trusted advice about all aspects of PPC
PPC Agency based in Cheshire
Google Ads (Formerly Adwords)
By bidding on keywords, you are able to have your ad appear in Google search results based upon what people type into their browsers. You do this by selecting relevant terms and phrases that relate with the product or service being advertised
- so if our website offers walking boots we would select: “walking” plus any other related key word associated with these kinds of footwear (e., ‘shoes,’ “boots” etc)
You can spend a significant amount of money on Google Adwords and still not be sure that your target audience sees the ad. There are many different forms for this type advertising, such as text-based ads or graphic displays called banners – but there’s also something called remarketing which means you target users after they visit your website.
Pay per click management is a highly effective marketing strategy which is designed to drive more traffic to your website for highly focused keywords. A successful pay per click campaign will push your adverts and web pages further up on Google and other search engine results pages (SERPs), which makes your website much more visible and thereby much more successful.
Google Ads Shopping Campaigns
Google Shopping is a fantastic form of PPC because it means that adverts for specific products appear in Google search results. Additionally, these ads have the price attached and include an image showcasing what your products look like as well as how much they cost so potential customers can see what you’re offering before clicking on any ad. once click it takes them directly to the desired landing page.
Display Advertising
Like text PPC adverts, display advertising is commonly found in the form of banners and other visually inviting ways. Display ads often appear when you’re looking for something online on third party websites or top sites like YouTube where consumers go research products/services often before the purchaser decide what they want or who to buy from. It’s important not just make an impression with these advertisements but also keep them relevant so people will continue viewing yours
Remarketing & Retargeting
Retargeting is a great way to reach out and remind your potential customers that they have already been near some parts of the site. You can engineer retargeted ads so you never miss an opportunity for conversion again!
The remarketing cookie is set by Google, and usually lasts for 90 days – which means that you effectively are able to advertise to visitors for around three months after their initial visit. This is a PPC method which is proven to deliver great results, and is something we specialise in here at Neil Walker Digital and is great for:
- Retaining Seasonal Traffic Swings
- Staying in front of customers in the research phase
- Converting customers at a lower cost per enquiry compared to text ads
- Discovering where your customers research
YouTube Video Advertising
YouTube’s advertising tactics are based on algorithms from Google. When you search for videos on YouTube, relevant adverts appear at the top and side with an option also available in video form. Advertisements that play before their favourite content starts! There is now graphic banner Ads across different pages which can be another way we try attracting visitors.
Take back control of your PPC.
We’ll call you back to find out more about you. Then you can just sit back and relax while we create a proposal tailored to your needs.
We will ask you details about your business and talk you through the most beneficial and cost-effective digital options available to you.